5 Actionable Tips for Getting More Engaged Followers

5 Actionable Tips for Getting More Engaged Followers

There’s a secret sauce for making sales on Instagram…

and it’s not as complicated or difficult as you might be thinking.

We’ve been talking all things Instagram this month in my online membership community (The ART+WORK+LIVING Community Membership) and this is one of the biggest questions I get.

“How I find customers or clients for my art using Instagram?”

That secret sauce, the magical key…

It’s engagement.

It’s building an engaged audience.

It’s engaging with your audience.

People buy based on emotion, not logic. So if you build a relationship and connect with them…

Really CONNECT…

They’re 10x more likely to buy when you have something to offer.

Taking action on these 5 things will get you on your way to finding and building that engaged following.

1. Post With A Plan and Post Once a Day

2. Add a Zingy Bio

3. Hashtag With Precision

4. Post in Instagram Stories

5. Talk to People

Now pat yourself on the back! Well done!

Want to review the Instagram Essentials?

Discover Instagram for Artists: Essentials for Getting Started

If you’re a member of the paid ART+WORK+LIVING Membership, don’t forget that we’ve got a 7 Day Instagram Engagement Challenge running in the membership. Log in and get started!

Not a member yet? Learn more here.

The Top 5 Mistakes Artists Make on Instagram

The Top 5 Mistakes Artists Make on Instagram

Want to know how to avoid the 5 biggest mistakes I see artists make on Instagram?

You’re in the right place.

We’ve been talking all things Instagram this month in my online membership community (The ART+WORK+LIVING Community Membership) and one of the biggest questions I get is “Can I really find customers or clients for my art using Instagram?”

The short answer is: OH HECK YEAH. It ABSOLUTELY is possible.

Steering clear of these 5 mistakes will get you set up for success.

1. Overthinking the “grid”/thinking it’s all about the perfect image.

2. Posting bad photos.

3. Posting sporadically or posting too often. Both will hurt your reach.

4. Agonizing over their number of followers.

5. Not having a plan for moving your followers off of Instagram to your email list or website.

 

Now pat yourself on the back! Well done!

Ready for the next step?

Discover 5 Actionable Tips for Getting More Engaged Followers

If you’re a member of the paid ART+WORK+LIVING Membership, don’t forget that we’ve got a 7 Day Instagram Engagement Challenge running in the membership. Log in and get started!

Not a member yet? Learn more here.

Summer Greens

Summer Greens

“Summer Greens”, oil, 6 x 6”, © Mary Bentz Gilkerson

“Summer Greens”, oil, 6 x 6”, © Mary Bentz Gilkerson

We’re deep in the midst of summer greens here in the Lowcountry!

I haven’t been able to paint outside for a month, the longest I’ve gone without it for ages.

But I headed out to paint this week with friends.

It was a gorgeous morning after almost a week of constant rain! (Note: the heavens opened up again almost as soon as I got into the car to leave.)

I definitely felt more myself being back outside working! I’m fascinated by all the scientific data out showing the impact being outside has on our health. Great article here from the Business Insider, of all places. I was really struck by this sentence: “Among office workers, even a view of nature out a window is associated with lower stress and higher job satisfaction.”

“Summer Greens” on the easel

“Summer Greens” on the easel

Certainly all of the greens in the park we were in gave us a chance to forest bathe. Have I convinced you to spend some time outside?

“Summer Greens” is part of the GREENS COLLECTION that will be released July 10th.

Tybee Afternoon Light

Tybee Afternoon Light

| TYBEE AFTERNOON LIGHT |
Oil on panel
5 x 7”

$325.00 (unframed) + $10.00 shipping

The south end of Tybee Island gives wide open views of the ocean in one direction, and a row of barrier islands in the other. I painted here on a beautiful warm spring afternoon, perfect painting weather.

 

We Get to Choose Our Own Success Path in Art

We Get to Choose Our Own Success Path in Art

Hey there. You know what?

The old art world that we grew up with, those of us who went to school got degrees, BFA and MFA. That world is gone. The world they taught us about when we were in college, it doesn’t exist anymore.

You know the one where there’s  really only two ways you can make a living, a successful career out of art. Either you get in a gallery or you teach. Just those two choices.

The truth is that now there are more art worlds than just one. There are multiple art worlds and the gatekeepers are gone.

We don’t have to make that either-or decision anymore. In fact, we get to choose at this point.

I’ve chosen my own path. In fact, this is my office for the day. So this is the art world that I’ve chosen. This is the way I’ve defined success for myself.

What are you going to choose? What path are you going to take? Which art world are you going to participate in?

We all get to make our own decision and our own choices. There are lots of different choices out there at this point, so don’t wait around.

Don’t procrastinate. Start before you’re ready.

So I am out on Tybee island and going to spend the afternoon out here, painting in the sunshine and a beautiful, cool breeze. It’s gorgeous here in Savannah, on Tybee this afternoon.

So I hope that you can figure out what your idea of success is and that it fits you as well as mine fits me. Remember, each one of us can have a different choice, a different path that we want to take, but unless we choose, unless we make a conscious decision, we’re just wandering.

We can choose. There’s not a single person out there who can’t.

The best time to get started is right now. Start before you’re ready. You got it. That’s my mantra. Y’all need to start now. 

I don’t want to pretend that painting on the beach is not work as well. I’ve got a lot of that sunscreen too, but it is not the same thing as working in cubicle land or having a boss that tells me what I need to do from nine to five. I’m independent. I get to make my own decisions about when I start, when I stopped, what I paint, what I do, and I want that for each of y’all as well.

You want to be on that beach. Well, you can be. You have to figure out what the steps are that you need to take so that this could become your office as well. 

So get that plan going. Get it unfolding. Think about where you want to be and what you want to do. Don’t wait and don’t procrastinate.

Start before you’re ready.

You get to choose.

We get to choose our own success path.

Here’s what I’ve chosen.

My office for the afternoon.

What do you want to choose?

Get the tools and processes to map out your own painting career success path in THE PAINTER’S PATH.